How can companies ensure that their customers are actively engaged and informed about the importance of data protection measures, beyond just providing privacy statements on their website?

Companies can ensure that their customers are actively engaged and informed about data protection measures by implementing regular communication through various channels such as email newsletters, social media updates, and in-app notifications. They can also conduct educational webinars or workshops to educate customers on the importance of data protection and how they can protect their own information. Additionally, companies can provide easy-to-understand resources and FAQs on their website to address common concerns and questions related to data security. Lastly, companies can incentivize customers to actively participate in data protection efforts by offering rewards or discounts for completing security-related tasks, such as updating passwords or enabling two-factor authentication.