How can businesses ensure that the skills and relationships developed through cross-functional training and team-building activities are effectively translated into tangible improvements in customer satisfaction and loyalty?

Businesses can ensure that the skills and relationships developed through cross-functional training and team-building activities are effectively translated into tangible improvements in customer satisfaction and loyalty by aligning these activities with specific customer service goals and metrics. They can also provide opportunities for employees to practice and apply these skills in real-life customer interactions. Additionally, businesses should regularly monitor and evaluate the impact of these activities on customer satisfaction and loyalty through feedback mechanisms and performance evaluations. Lastly, creating a culture that values and rewards collaboration, communication, and customer-centricity can help sustain these improvements over time.