How can employees leverage storytelling and emotional connections to enhance customer experiences and leave a lasting impression?

Employees can leverage storytelling by sharing personal anecdotes or success stories that resonate with customers, creating a emotional connection. By incorporating emotions into their interactions, employees can make the customer experience more memorable and engaging. This can help build trust and loyalty with customers, leaving a lasting impression that sets the business apart from competitors. Additionally, using storytelling can humanize the brand and make it more relatable to customers, leading to a stronger connection and increased customer satisfaction.