How can companies go beyond just collecting customer feedback and truly engage their customers in the process of improving their onboarding experience?

Companies can engage customers in improving their onboarding experience by actively listening to their feedback and implementing suggestions. They can involve customers in the design and testing of new onboarding processes to ensure they meet their needs. Companies can also provide incentives for customers to participate in feedback sessions and make the process interactive and engaging. Additionally, creating a feedback loop where customers can see how their input is being used to improve the onboarding experience can further engage them in the process.