How can companies encourage and reward employees for consistently going above and beyond in shaping the customer experience to create memorable moments?

Companies can encourage and reward employees for consistently going above and beyond in shaping the customer experience by implementing recognition programs that highlight exceptional performance. This can include shout-outs in team meetings, awards ceremonies, or spot bonuses. Providing opportunities for professional development and growth can also motivate employees to continue delivering exceptional service. Additionally, creating a positive work culture that values and celebrates outstanding customer service can help foster a sense of pride and motivation among employees.