How can companies empower their employees to authentically connect with customers on an emotional level, especially in a digital age where face-to-face interactions are limited?

Companies can empower their employees to authentically connect with customers on an emotional level by providing training on active listening and empathy skills. They can also encourage employees to share personal stories and experiences that resonate with customers. Additionally, leveraging technology such as personalized messaging and video calls can help bridge the gap in face-to-face interactions and create emotional connections with customers. Lastly, fostering a company culture that values emotional intelligence and encourages genuine connections can further empower employees to connect with customers on a deeper level.