How can companies effectively empower and support their employees to act as CX ambassadors in order to enhance customer loyalty and satisfaction during challenging situations?

Companies can effectively empower and support their employees to act as CX ambassadors by providing comprehensive training on customer service skills and company values. Encouraging open communication and feedback channels can help employees feel heard and valued, leading to better engagement with customers. Offering incentives and recognition for exceptional customer service can also motivate employees to go above and beyond in challenging situations, ultimately enhancing customer loyalty and satisfaction.