How can companies ensure that non-monetary incentives are effective in motivating employees and promoting a strong company culture, rather than causing division or competition among team members?

Companies can ensure that non-monetary incentives are effective in motivating employees and promoting a strong company culture by aligning the incentives with the company's values and goals. It is important to clearly communicate the purpose of the incentives and how they tie into the overall mission of the organization. Additionally, companies should ensure that the incentives are fair and accessible to all employees, avoiding creating a sense of competition or division among team members. Finally, soliciting feedback from employees on the effectiveness of the incentives can help companies make adjustments as needed to ensure they are positively impacting company culture.