How can companies ensure that their digital tools are not only enhancing the Customer Experience, but also promoting seamless collaboration between departments, and what role does leadership play in driving this digital transformation within the organization?

Companies can ensure that their digital tools enhance the Customer Experience and promote seamless collaboration between departments by investing in user-friendly, integrated platforms that facilitate communication and information sharing. Leadership plays a crucial role in driving this digital transformation by setting a clear vision, providing resources and support, fostering a culture of innovation and collaboration, and leading by example in embracing and utilizing digital tools themselves. Effective leadership can inspire employees to adopt new technologies and processes, break down silos between departments, and prioritize the customer experience in all aspects of the organization.