How can companies create a customer service culture that empowers employees to handle challenging interactions with confidence and professionalism, ultimately leading to increased customer satisfaction and loyalty?

Companies can create a customer service culture that empowers employees by providing comprehensive training on effective communication and problem-solving skills. They can also establish clear guidelines and protocols for handling challenging interactions, as well as offering ongoing support and feedback to help employees improve. By fostering a positive work environment that values and recognizes employees' efforts in dealing with difficult situations, companies can boost employee morale and confidence, leading to increased customer satisfaction and loyalty.