How can companies ensure that their data security measures are effectively communicated to customers who may not be tech-savvy or familiar with cybersecurity terminology?

Companies can ensure effective communication of data security measures to non-tech-savvy customers by using simple and clear language in their communications. They can provide educational materials or resources in various formats such as videos, infographics, or FAQs to help customers understand the importance of data security. Additionally, companies can offer user-friendly tools and features that make it easy for customers to protect their data, such as two-factor authentication or regular security updates. Regularly reminding customers about the importance of data security and providing tips on how to stay safe online can also help reinforce these measures.