How can companies ensure that their data security measures are effectively communicated to customers who may not be tech-savvy or familiar with technical jargon, in order to build trust and reassure them about the protection of their information?

Companies can ensure effective communication of data security measures to non-tech-savvy customers by using simple and clear language that avoids technical jargon. They can also provide easy-to-understand examples or analogies to explain how their data is being protected. Utilizing visual aids such as infographics or videos can help simplify complex concepts and make information more accessible. Additionally, offering customer support and guidance on how to navigate security settings or procedures can further reassure customers and build trust in the company's commitment to protecting their information.