How can businesses effectively communicate the importance of a customer-centric culture to their employees and ensure that it becomes ingrained in the company's core values and practices?

Businesses can effectively communicate the importance of a customer-centric culture to their employees by consistently reinforcing the message through various communication channels such as team meetings, training sessions, and internal newsletters. They can also lead by example by demonstrating customer-centric behaviors themselves and recognizing and rewarding employees who embody these values. Additionally, businesses can involve employees in decision-making processes related to customer service initiatives to foster a sense of ownership and commitment to the customer-centric culture. By integrating customer-centric values into the company's mission statement, performance evaluations, and overall strategic planning, businesses can ensure that it becomes ingrained in the company's core values and practices.