How can companies effectively build trust with customers when it comes to managing their personal data in today's digital age, especially in light of recent data breaches and privacy concerns?

Companies can effectively build trust with customers by being transparent about how they collect, store, and use personal data. They should clearly communicate their privacy policies and ensure customers have control over their data. Implementing strong security measures, such as encryption and regular security audits, can also help reassure customers. Companies should promptly address any data breaches and privacy concerns, demonstrating their commitment to protecting customer information.