How can companies ensure that their customer-centric strategies are not only driving short-term success, but also creating sustainable, long-term relationships with their customers?

Companies can ensure that their customer-centric strategies are driving long-term relationships by consistently gathering feedback from customers to understand their needs and preferences. They should focus on providing personalized experiences and solutions that add value to the customer's life. Building trust through transparency, communication, and reliability is essential in fostering long-term relationships. Additionally, investing in customer loyalty programs and post-purchase support can help maintain customer satisfaction and retention over time.