How can companies ensure that the use of technology in their remote CX ambassadorship initiatives does not compromise the personal touch and human connection that customers value in their interactions with brands?

Companies can ensure that the use of technology in their remote CX ambassadorship initiatives does not compromise the personal touch and human connection by prioritizing training and development of their ambassadors to effectively use technology while maintaining a human touch. They can also implement personalized communication strategies and tools that allow for more authentic interactions with customers. Additionally, companies can regularly gather feedback from customers to understand their preferences and adjust their technology usage accordingly to enhance the overall customer experience.