How can companies strike a balance between using cutting-edge technology to streamline customer experiences and maintaining the authenticity and emotional connection that comes with traditional face-to-face interactions?

Companies can strike a balance by leveraging technology to enhance customer experiences while still prioritizing authentic human interactions. This can be achieved by integrating technology such as AI chatbots or virtual assistants to provide efficient customer service, while also offering opportunities for customers to engage with real employees through video calls or in-person interactions when needed. By combining the convenience of technology with personalized, emotional connections, companies can create a seamless and memorable customer experience that meets the needs of modern consumers.