How can companies strike a balance between providing personalized non-monetary incentives for employees while also ensuring fairness and equality across the organization?

Companies can strike a balance by implementing a tiered incentive system that offers personalized rewards based on individual preferences, performance, and goals. This can be done through regular feedback sessions and surveys to understand what motivates each employee. Additionally, companies should establish clear criteria and guidelines for awarding incentives to ensure transparency and fairness. Finally, fostering a culture of recognition and appreciation for all employees can help promote a sense of equality and inclusivity within the organization.