How can organizations strike a balance between encouraging innovative communication tools for internal CX collaboration and ensuring that traditional forms of communication are not neglected or overlooked within cross-functional teams?

Guidelines
Organizations can strike a balance by creating clear guidelines and training on when to use innovative communication tools versus traditional forms. They can also foster a culture that values both types of communication and encourages team members to use the most effective method for each situation. Regular feedback and evaluation can help ensure that traditional forms of communication are not neglected while still embracing new tools for collaboration. Additionally, providing support and resources for team members to develop their communication skills in both areas can help maintain a balance.