How can companies strike a balance between using innovative technology to improve customer service and ensuring that customer data is protected from potential cyber threats and breaches?

Companies can strike a balance by implementing robust cybersecurity measures such as encryption, multi-factor authentication, and regular security audits to protect customer data. They can also invest in training employees on cybersecurity best practices to prevent internal breaches. Additionally, companies can work with trusted technology partners who prioritize data security and compliance to ensure that innovative technologies are implemented securely. By continuously monitoring and updating security measures, companies can enhance customer service with innovative technology while safeguarding customer data from cyber threats and breaches.