How can companies balance the need for efficient access to customer information with the importance of maintaining strong data security measures in an increasingly digital world?

Companies can balance the need for efficient access to customer information with strong data security measures by implementing robust encryption protocols to protect sensitive data while still allowing authorized employees to access necessary information. They can also invest in secure data storage solutions and regularly update their security systems to stay ahead of potential cyber threats. Additionally, companies can educate employees on best practices for handling customer data and implement strict access controls to ensure that only authorized personnel can access sensitive information.