How can brands strike a balance between staying true to their own brand identity while also effectively incorporating cultural nuances and traditions into their multilingual communication strategies?

Brands can strike a balance by conducting thorough research on the cultural nuances and traditions of their target markets. They should then tailor their messaging and communication strategies to align with these cultural elements while staying true to their brand identity. It is important for brands to collaborate with local experts or agencies to ensure that their communication is culturally appropriate and resonates with the target audience. Regularly gathering feedback and adapting communication strategies based on the response from the audience can also help brands maintain a balance between their brand identity and cultural nuances.