How can businesses strike a balance between leveraging artificial intelligence for enhancing customer experiences and maintaining ethical standards in data collection and usage?

Businesses can strike a balance by implementing strict data privacy policies and obtaining explicit consent from customers before collecting and using their data for AI purposes. They should also regularly audit their AI systems to ensure they are not biased or discriminatory. Additionally, businesses can prioritize transparency by clearly communicating to customers how their data is being used and allowing them to opt-out if they choose. Finally, businesses should stay up-to-date on regulations and best practices in data ethics to ensure they are compliant and ethical in their use of AI.