In what ways can businesses strike a balance between utilizing AI and machine learning in customer service to streamline processes and maintain a personalized touch in their interactions with customers?

Businesses can strike a balance between utilizing AI and machine learning in customer service by implementing AI-powered chatbots to handle routine inquiries and tasks, allowing human agents to focus on more complex issues. They can also use AI algorithms to analyze customer data and provide personalized recommendations or offers based on individual preferences. Additionally, businesses can incorporate human oversight and intervention in AI-driven processes to ensure that customer interactions maintain a personalized touch and empathy. Overall, businesses should continuously monitor and adjust their AI and machine learning systems to find the right balance between efficiency and personalized customer service.