How can companies ensure that their storytelling in the onboarding process is authentic and resonates with customers on a deeper level?

Companies can ensure authenticity in their storytelling during the onboarding process by aligning their messaging with their core values and mission. They should focus on sharing real stories and experiences that showcase their unique identity and culture. Additionally, incorporating customer testimonials and success stories can help build trust and resonate with new customers on a deeper level. It's important for companies to be transparent, genuine, and consistent in their communication to create a meaningful connection with customers during the onboarding process.