How can organizations ensure that their recognition and rewards programs for CX ambassadors are aligning with the values and goals of the company, ultimately leading to a more positive impact on overall customer satisfaction and loyalty?

Organizations can ensure that their recognition and rewards programs for CX ambassadors are aligning with the values and goals of the company by clearly defining the behaviors and actions that are rewarded, tying rewards to specific customer satisfaction metrics, and regularly communicating the importance of these programs to all employees. Additionally, organizations can involve CX ambassadors in the design and evaluation of the recognition and rewards programs to ensure they are meaningful and motivating. By aligning these programs with the company's values and goals, organizations can create a culture of customer-centricity that drives improved customer satisfaction and loyalty.