How can organizations ensure that their recognition and rewards program for CX ambassadors is aligned with their company values and culture, and what strategies can be implemented to maintain this alignment over time?

Organizations can ensure that their recognition and rewards program for CX ambassadors is aligned with their company values and culture by clearly defining their values and culture to all employees, including CX ambassadors. They can also involve employees in the development of the program to ensure it resonates with their values. To maintain alignment over time, organizations can regularly review and update the program to reflect any changes in company values or culture. Additionally, they can gather feedback from CX ambassadors to ensure the program continues to meet their needs and expectations.