How can companies effectively align employee training programs with the goal of turning employees into successful CX ambassadors, and what role does ongoing coaching and feedback play in maintaining and enhancing their performance in this role?

Ongoing Coaching
Companies can effectively align employee training programs with the goal of turning employees into successful CX ambassadors by first ensuring that the training is tailored to the specific needs and goals of the organization. This can involve providing training on customer service best practices, communication skills, and product knowledge. Ongoing coaching and feedback are essential in maintaining and enhancing employee performance in this role as they provide employees with the opportunity to continually improve and receive guidance on how to better serve customers. Regular feedback allows employees to understand their strengths and areas for improvement, leading to a more effective and customer-centric approach.