How can leaders ensure that their efforts in fostering a culture of customer experience advocacy among employees are aligned with the overall business goals and objectives of the organization?

Leaders can ensure alignment between fostering a culture of customer experience advocacy and overall business goals by clearly communicating the importance of customer experience to the organization's success. They can set specific customer experience goals that are directly tied to business objectives and regularly track progress towards these goals. Leaders should also provide training and resources to help employees understand how their actions impact customer experience and ultimately contribute to the organization's success. Lastly, leaders should recognize and reward employees who demonstrate a commitment to advocating for customers and aligning their efforts with the organization's goals.