How can businesses ensure that their customer-centric initiatives are aligning with their overall business goals and objectives?

Businesses can ensure that their customer-centric initiatives are aligning with their overall business goals and objectives by regularly measuring and analyzing customer feedback and satisfaction levels. They can also align their customer-centric strategies with their key performance indicators and financial targets to ensure they are driving towards the same objectives. Additionally, businesses should involve all departments in the customer-centric initiatives to ensure that everyone is working towards the same goals and objectives. Regularly reviewing and adjusting customer-centric strategies based on performance metrics and market trends can also help businesses stay aligned with their overall business goals.