How can businesses adapt their virtual communication strategies to effectively reach and engage with customers who may be experiencing "Zoom fatigue" or feeling overwhelmed by the increased use of digital platforms in a remote work setting?

Businesses can adapt their virtual communication strategies by incorporating more interactive and engaging content, such as videos, polls, and quizzes, to keep customers interested and involved. They can also schedule shorter, more focused virtual meetings to avoid overwhelming customers with long video calls. Additionally, businesses can provide alternative communication channels, such as phone calls or emails, for customers who prefer to limit their time on digital platforms. Overall, businesses should be mindful of the challenges posed by "Zoom fatigue" and strive to create a more balanced and varied approach to virtual communication.