How can a company effectively measure the return on investment (ROI) of implementing customer-centric strategies and ensure that these initiatives are driving long-term growth and success in a competitive market?

A company can effectively measure the ROI of customer-centric strategies by tracking key performance indicators such as customer satisfaction scores, retention rates, and lifetime customer value. They can also analyze the impact of these strategies on revenue growth and profitability over time. To ensure long-term success, companies should regularly review and adjust their customer-centric initiatives based on feedback and data analysis to stay competitive in the market. Additionally, conducting market research and benchmarking against competitors can help identify areas for improvement and opportunities for growth.